Corporate Identity
The firm Architettura & Comunicazione can boast considerable experience in elaborating general schemes for redefining the architectural corporate image of a company.
Such schemes are based on the firm belief that functionality and organization of work, coherence of image and efficient communication should be different aspects of an unique project philosophy. Therefore each optimization scheme operative within a company cannot prescind from the improvement and standardization of the "physical" office spaces.
From this point of view professional intervention is aimed at:
- obtaining a significant saving on time and costs of office design, execution and maintenance;
- achieving maximum functionality in all work places;
- realizing an aesthetically pleasant working environment;
- consolidating a company image immediately recognizable to clients, the public and employees.
The Coordinated Image Plan aims to achieve the following objectives:
- the standardization and typification of all components (fixtures, building, finish and fittings) of a Company's offices with the purpose of optimizing and coordinating their image. It is fundamental that all means of communicating image should be integrated in a global project, with a consequent saving on supply costs and delivery times.
- the centralization of the executive project with the purpose of guaranteeing the product's uniformity from the point of view of design statement and relative uniformity in quality control.
- the realization of an Image Manual which allows different suppliers to interpret project directives down to the smallest detail with the purpose of reducing cosection work
- the creation of a computerized databank regarding all office fittings, constantly updated and connected interactively to the design archives achieving considerable savings on maintenance work and running the store
